A Word from one of Sponors: Keller Williams Greater Seattle

Stay on the Leading Edge or be Left Behind
By Brad Davis, Keller Williams Greater Seattle

If you’re not adapting to the latest trends in real estate marketing, stay home and gussy up your resume. For those who have a passion and desire to continue making it in this business, RE BarCamp Seattle promises to offer you a leading edge.

Foremost, take a look at your brokerage brand name and logo. Think about the image it portrays to your colleagues and the general public. Ask people what they think or feel about your branding. Is it relevant to Gen-Xers or even Gen-Yers for that matter? Or does your brand image cater more to a segment of the market that’s retired and making ends meet on a fixed income?

Believe it or not, much of the general public thinks we agents are a dime a dozen. Truthfully some agents are and you may actually be shocked how seldom people you know think about you. Given half as many deals closed in the Seattle area compared to 2005, I hope you’ve at least thought about how you’re positioning yourself to stand out from the crowd.

Communicating how you’re unique from other agents isn’t magic or rocket science. It starts with a way of being which should permeate everything you do including how you communicate with your sphere and prospects.

What you’ll discover at RE BarCamp Seattle is very similar to what you’ll find happening daily at Keller Williams Greater Seattle or any KW office for that matter. Exchange of ideas, camaraderie , support, training and masterminding to name a few.

Come month’s end KW will also be releasing to its agents a highly advanced multi-function tool designed to fully manage contacts from initial lead intake all the way through closing. It’s called eEdge. This tool integrates with your existing database, can auto generate marketing campaigns, replaces your transaction management software and much more.  I’m certain you’ll hear much more about it throughout our industry in the coming months.

KW exists to support its agents in the further development and advancement of their careers in real estate. In alignment with our company’s core values, Keller Williams Greater Seattle is a proud sponsor of RE BarCamp Seattle. Come find out what might be missing from your business.

Editor’s Note:  Seattle reBarCamp thanks Keller Williams Greater Seattle for being one of our sponsors and helping to make this event possible.  Please be sure to check them out on Facebook.

Thanks Keller Williams Greater Seattle!